This year alone, more than $3.4 trillion is going to be spent on online shopping. From groceries that we order and have delivered to our homes, to entire wardrobes worth of clothing and entertainment purchases such as Netflix and Hulu, there are more than a few thousand reasons for us to splash the cash online.
But, have you ever wondered if there is a way to be a bit more frugal about the way that you spend? You could potentially be missing out on hundreds – if not thousands – of dollars worth of savings when you spend money online. With these tips, we’re giving you some suggestions on how to get some additional deals and discounts.
Sign-Up to Newsletters
Every online shopper will be familiar with the email newsletter pop-up. There you are, happily scrolling, adding things to your cart, when suddenly the website asks if you want to sign up to their newsletter. You know how it goes: you sign-up to the email newsletter and you’ll be bombarded with messages about new products until the day that you (finally) decide to unsubscribe. But don’t write off email newsletters just yet as they can be a helpful money-saving tool.
Many retailers offer decent incentives for signing up to their email newsletters; incentives that you may have skipped over when you were looking for the exit button on that pop-up. These offers for signing up may include a small 5% off, free shipping, or a free product on your next order. Whatever the sign-up bonus being offered, it will help you save money you otherwise would have spent.
Use Price Comparison Platforms
Question: how do you know if you’re getting a good deal when you’re spending money online? The answer: by comparing prices. When multiple retailers are selling a product, it makes sense to compare prices across a range of stores that are selling it. Not only does this help you to make sure that you’re getting the best price on the product but it helps to ensure that you’re getting the best deal on shipping costs as well.
There are price (and deal) comparison sites for almost every industry around, including retail shopping and entertainment sectors like gaming and movie/TV show streaming. For grocery shopping price comparison, there are sites like Basket, for services like broadband and
Don’t Shop Without a Coupon
As the saying goes: don’t buy pizza without a coupon. But it’s not just pizza: there are coupons for lots of other products too. In fact, there are so many coupons listed online, including email newsletter exclusives, from physical paper catalogues, and social media deals, that it’s worth having a bit of a search online to find voucher codes for the thing you’re planning to spend money on. Alternatively, if you don’t want to go looking yourself, then ProductHunt has a list of automatic coupon apps such as Honey, WikiBuy, and Coupons at Checkout 2.0. These are add-ons to your Internet browser which will scour the Internet for coupons and voucher codes and then automatically apply them at the checkout. They take the legwork out of saving money.
Leave Items in Your Cart
One of the most effective (but oft-overlooked) methods of saving money on your online shopping is to leave items in your cart. This is because of something called “cart abandonment.” Cart abandonment is what happens when someone browses an online retailer and adds items to their cart and even signs up for an account but then they just fail to check out and complete the purchase of their products.
To address this, many retailers use discounts to lure shoppers back to their websites to complete their purchases. These offers will usually be sent to your email address one or two days after you’ve put the items in your cart. Just be patient – the discounts could be worth it if you hold out!
Do Seasonal Shopping
Another trick that retailers do to maximize their sales is something called seasonal shopping. SPS Commerce outlines these shopping seasons, including seasons such as back-to-school-shopping, the holiday shopping period (between November and December), and March-April-May which is when people buy groceries and decorations to celebrate Easter.
In off-seasons, retailers will discount their surplus stock as they prepare to stock up for another season. This means that back to school supplies will go on sale around Christmas and
Christmas decorations will go on sale near the beginning of the year because few people are thinking about Christmas trees and baubles in January!
A lot of online money-saving tips come down to knowing the tips and techniques that retailers use to get you spending money and then to work against them. It also requires a lot of savviness on your part as you can analyze offers and deals to make sure that you really are getting the best price that is available.